This week you will complete a case analysis using the Ford case.
A formal, in-depth case analysis requires you to utilize the entire strategic-management process. Assume your group is a consulting team asked by Ford management to analyze its external/internal environment and make strategic recommendations. You will be required to make exhibits/matrices to support your analysis and recommendations. The case analysis must encompass 10–12 pages plus the exhibits/matrices, cover page, and reference page.
Focus on – 3 topics
1. Value Chain Analysis
2. Financial Ratio Analysis
3. Balance Score Card
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