2 Part Argument and Persuasion Task (TCC)

PART 1:

You should now create a tentative thesis statement for Essay One. the general principles of thesis statements are as follows:

  • A thesis states your topic and your opinion about that topic.
  • A thesis is the organizing principle of your essay; it is a road-map for your readers to follow.
  • A thesis is a promise to your readers and your paper must deliver on that promise.
  • A thesis is usually debatable or controversial and therefore it is not an objective statement of fact.
  • A thesis is never a question but instead is an answer/conclusion.
  • A thesis comes at the end of your introduction.
  • Your thesis for this essay assignment should follow this basic formula:

    X (film title) by Y (author) is in/effective (un/successful, un/persuasive, etc.) argument because of Ethos, Pathos, and Logos.

    In  one model student essay, the thesis looks like this:

    Hot Coffeeuses a highly compelling mixture of ethos, logos, and pathos appeals to make an effective argument against tort reform. The film employs examples of media bias, expert commentary, and personal accounts to persuade the audience and illuminate an issue with which it assumes many viewers are unfamiliar.

    PART 2:

    Taking your documentary NOTES (HW#2), you should transfer your ideas and examples into this graphic organizer/outline. Please read over the instructions and advice included on the worksheet.   RHETORICAL ANALYSIS WORKSHEET
    RHETORICAL SITUATION
    Title
    Fed Up
    Authors/Filmmakers
    The film author is Radius productions
    Exigence (Purpose…there can be more
    than one purpose to a text)
    • Actual Purpose: this is the
    purpose you believe the author
    had in mind when he/she
    created the text.
    • Stated Purpose: If different
    from above, is the purpose
    according to the text itself.
    The purpose of the film is to warn people on the dangers of
    sugars especially related to the exacerbated cases of obesity.
    On the other hand, the film is made to criticize the
    government of the United States regarding the poor work
    which they do of failing to control the amount of sugar in the
    foods which result to adverse predicted states of the healthy
    population.
    Message (Thesis)
    The message of the film is that Sugar increases the chance of
    getting diabetes and it should be reduced in terms of the
    intake quantity.
    Type of Argument
    Deductive reasoning
    Audiences:
    • Intended audience: this is the
    audience for whom the text
    says it is intended.
    • Unintended: this is more like
    the actual audience, since the
    author cannot control who
    reads/sees their text.
    The intended audience are the healthy non-diabetic citizen
    consuming sugar.
    The unintended audience are the diabetic patients who
    cannot change due to the already occurring disease status.
    Rhetorical Strategy
    Establishing ethos through visual
    elements
    Example from the Film
    Establishing ethos through audio
    track
    The soundtrack which the video
    is made consists of individuals
    criticizing the increased
    consumption of sugar ethically.
    The film criticizes the sugar
    which is commonly used in the
    United States.
    Effect on Audience
    The ethos effects make the
    audience feel that there are a lot
    of things which they can change
    to ensure that there is a strategic
    approach and quality as
    recommended.
    The audience gains the courage
    to reduce the challenge of sugar
    production and as well follow a
    good approach in the
    observation of necessary health
    patterns
    Establishing ethos generally
    The film is generally made with
    the intention of creating a sense
    of responsibility through a good
    approach and ensures that the
    challenges are mitigated. The
    individuals are moved by the
    need to change and other
    modifications requirements.
    The audience gets the ideal fact
    behind the need to stop the
    sugar consumptions and also
    avoid the products due to the
    adverse effects associated with
    the same.
    Appealing to logos through
    expert testimony
    The video uses practical
    examples such as the United
    States in 2050 will have a ratio of
    1/3 people with diabetes as a
    result of the sugar consumption.
    The logos makes the audience
    aware of the impending danger
    and gets the message which is
    good for a change
    Appealing to logos through
    qualitative data
    The qualitative data which is
    used are the types of foods
    which are sold and contain
    sugars.
    The audience gets to know the
    things which they must do to
    reinforce success and
    recommended approaches.
    Appealing to logos generally
    The film is appealing to logos
    since it addresses the concerns
    of the people regarding the
    excessive consumption of sugar.
    The audience are aware of the
    adverse effects of sugar
    consumption and the
    relationship of the same with
    obesity. A change in diet and
    compliance with the nutritional
    needs is therefore the most
    recommended.
    Appealing to pathos through
    visual elements
    The emotional concepts of the
    film is the increasing rate of
    sugar consumption and the
    silence of the government over
    the same. The film shows people
    with increased weight and
    voluminous foods sold which are
    sugary.
    The logos makes the audience
    take care of their health due to
    the fear of the adversity which
    might occur.
    Appealing to pathos through
    audio track
    The sadness of the film is a
    general emotional approach to
    the message which requires
    immediate correction.
    The audience gets the message
    and develop the will to change
    as well as necessary strategies
    identified.
    Appealing to pathos more
    generally
    The emotional concept of the
    film is a general appeal to pathos
    since the critics are significant
    and can be understood as major
    change points which should be
    embraced.
    The audience develops a sense
    of change as recommended.
    Logical Fallacies?
    The logical fallacy in this case is the role of
    government in the reduction of sugary foods in the
    market.
    OPPOSING VIEWPOINTS
    What is/are the viewpoint(s) that the film is
    arguing with?
    How are the opposing viewpoints dealt with?
    The government is not telling the public the truth
    regarding excessive consumption of sugar and
    diabetes. In this scenario, the government tis
    The film is arguing against the use of sugar in the
    body since it has adverse effects.
    The opposing views are dealt with by indicating
    the adverse effects of sugar consumption. The
    disadvantages are more stressed than the
    advantages.
    OTHER STRATEGIES
    Speaker/Narration
    The narration is fluent and logical.
    Tone (of speakers, of narrator, of the film)
    The speaker uses tonal variation while addressing
    important aspects of the film and stressing on the
    major concerns in the society.
    Organization/Sequence of argument
    The argument is fluently organized and with a
    logical sequence.
    Types of evidence and how it is presented
    The evidences are precise with the videos focused
    on quality.
    Camera Use (angles, close ups, etc.)
    The camera angles and close ups are meant to
    precisely disclose the information about sugar and
    diabetes. The evidences are appealing.
    CRITICAL RESPONSE
    In the box below, write a short paragraph that responds critically to the source. If you disagree in some
    way with the source, explain exactly how and why. If you largely agree with the source, explain why
    but also discuss the limits of its argument: Why might someone legitimately disagree with it? Under
    what conditions might the argument not apply?
    The source is good and presents a precise idea on the reasons why sugar is dangerous for health. I
    strongly agree with the argument since the issues which are tabled are things which do happen in
    reality and should be supported fully. Someone might legitimately disagree with it due to the
    importance of sugar as people perceive in the society. The argument might not apply because sugary
    foods are indeed not good and causes ill-health.
    Rhetorical Analysis Graphic Organizer
    Your Title:
    The title of your essay is the first point of contact you have with your reader. What sort of title would
    describe your paper and distinguish it from other papers written on the same essay?
    Your Introduction: DETAILING THE RHETORICAL SITUATION
    • How would you describe the rhetorical situation? What will you say about the writer, the
    subject, the context, the audience, and the principal aim/purpose of the text? Are there any
    aims subordinate to the principal aim?
    • How would you summarize the essay in one or two sentences? (Try not to digress into a
    lengthy paraphrase of the piece.) What is the writer’s claim?
    • Did you find the “text” to be effective or ineffective? What features of substance and style will
    you focus on in the body of your essay, and why do you consider them so important to text’s
    rhetorical effect? (This is your THESIS.)
    THESIS = X by Y is in/effective argument because of A, B, and C.
    Your Essay’s Body: Evaluation and Analysis of Text’s Use of Appeals in the development of its
    content and its style. Below are a list of the guiding questions we use when conducting a
    rhetorical analysis. You do not literally have to address each of these questions in your essay
    body, but the main question you definitely MUST answer is as follows: If the essay is persuasive,
    which of the persuasive appeals (logos, ethos, or pathos) predominates, and how do these
    appeals strengthen or weaken the argument? I require you to cover all three appeals in the
    discussion of your film’s effectiveness.






    How does the writer develop the discourse, and why has she/he chosen these methods of
    development?
    How has the writer arranged the discourse, and why has he/she chosen this pattern of
    arrangement over others? (Make specific reference to the introduction, the thesis, the body,
    and the conclusion if you think it is important.)
    Are there any fallacies or other weaknesses in the argument? How do they affect the reader’s
    response to the work? What kinds of assumptions are at work here? Are they fair
    assumptions? What are the particular strengths of the argument? How does the writer
    establish common ground?
    Does the writer make effective use of concession, refutation, and/or counter-argument?
    Which of the following features of style do you consider most important to the discourse and
    why?
    o language (including level of diction and tone of voice)
    o figurative language, symbolism, allusion (biblical, historical etc.), irony
    o humor
    o use of graphics and other visuals
    o use of soundtrack
    o rhythm and repetition
    How do these particular features of style enable the writer to achieve her/his purpose?
    POINT
    FIRST
    SPECIFIC
    TEXTUAL
    EXAMPLE
    SECOND
    SPECIFIC
    TEXTUAL
    EXAMPLE
    EXPLANATION
    OF HOW THE
    EXAMPLE
    PROVES
    YOUR POINT
    POINT
    FIRST
    SPECIFIC
    TEXTUAL
    EXAMPLE
    SECOND
    SPECIFIC
    TEXTUAL
    EXAMPLE
    EXPLANATION
    OF HOW THE
    EXAMPLE
    PROVES
    YOUR POINT
    POINT
    FIRST
    SPECIFIC
    TEXTUAL
    EXAMPLE
    SECOND
    SPECIFIC
    TEXTUAL
    EXAMPLE
    EXPLANATION
    OF HOW THE
    EXAMPLE
    PROVES
    YOUR POINT
    POINT
    FIRST
    SPECIFIC
    TEXTUAL
    EXAMPLE
    SECOND
    SPECIFIC
    TEXTUAL
    EXAMPLE
    EXPLANATION
    OF HOW THE
    EXAMPLE
    PROVES
    YOUR POINT
    Your Conclusion:
    Use your conclusion to comment on the effect and effectiveness of the film as a whole. How well
    does the director/producer achieve the purpose, appeal to the audience, and demonstrate the effect
    of style on content?
    Note the following conventions of analysis:




    Analyze a “text” in the simple present tense
    Italicize film titles
    Refer to yourself as “the reader” or “the audience”
    Support your claims with textual evidence (direct quotations and paraphrases)

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