Assess the Market and Business Environment of the enterprise you are based in using SWOT and PESTEL.

This is what the role entailed:

 
the name of the firm we will be talking about that I worked for is called STUDIO LEGALE CAMOIRANO. Its a legal firm in Italy and have to write about my progress there. Below are some of my roles but please feel free to make up / invent / exaggerate any of the below of elsewhere to take up the word count. Thank you 

– liaising with clients around the whole of Italy

– dealing with clients – calling / emails

– administration tasks

– marketing management

– website editing

– advertising for the firm

 The project aims to develop

1. Communication skills: written and oral 

2. Analytical skills 

3. Research skills 

4. Organisational skills 

please find attached the official question

Internship Project
Level 4 BSc

Academic Year 2016/2017

Course: Internship Project UG 4007
Assessment Type Individual Project

Hand in Date 10th July 2017
Word Count: 2000 Words

Percentage of final grade given: 100% 10 credits

Objectives:

 The assignment has been designed to evaluate the opportunity and experience of working within an
organisation.

 To provide an opportunity for students to directly apply theory into practice in a working 
 business
environment.

 To aid and enhance communication skills and teamwork.

The project aims to develop’…..
1. Communication skills: written and oral
2. Analytical skills
3. Research skills
4. Organisational skills

The students will display the following skills……

1. Consider some basic management theory and relate this to their working experience.
(Assessment: individual project)
2. Demonstrate knowledge and understanding of organisations and their management.
(Assessment: individual project)
3. Describe business functions and processes. (Assessment: individual project)

Project Description:

This is an individual project.

The project consists of:
Select ONE project of your choice from the following list:

1. Assess the Market and Business Environment of the enterprise you are based in using SW OT and
PESTEL.

2. Conduct an introductory level appraisal of the enterprise’s finances.
3. Explain the Marketing Mix of the enterprise’s products and services.

Reference Books:

Baird B., (2011) Internship, Practicum, and Field Placement Handbook, The International Edition, 6th Edition
Pearson – to be replaced next year by the 7th edition
Supplementary texts and/or other learning materials

ESE (2006), The Internship Handbook, ESE Internal Publication

Please refer to the Module Handbook and the Portal for other sources of information

Structure of the Project:

 Cover Page

 Table of Contents

 Introduction: About the Project
o The Project Company

o The Client
o Why this project (Project selection criteria)
o Defining the Project (Project Scope)

 The Body of your answer.

 Summary & Conclusion

 Bibliography

NOTE: The title page should include the name of the course, the title of the project, the students’ full
names, the tutor’s name and the date. The table of contents should include all the headings with
appropriate page numbers, including the Bibliography and the Appendices.

Format of the Project:

 The project should be prepared as a neatly typed Word document (Times New Roman 12 points), with

double spacing and page numbering, and it should be presented in a folder.

 The written projects are expected to consist of approximately 2000 words per student (not counting
tables or inserts, introduction and conclusions).

 Tables or work/data taken from other sources maybe included in an appendix.

 All sources must be referenced in the text and a full bibliography must be provided (including visited
websites) in the Harvard style.

 Exact submission dates and Turnitin codes will be provided by your campus.

Deadline(s):

 Written work: 10th July, 2017