comm 2312- 0504

COMM 2312 Technical and Professional CommunicationAssignment #4: Business Proposal
/20%
Student pairs must write a Business Proposalas discussed in Lannon (Chapter 22)
Due Date: TO BE POSTED ON BLACKBOARD
Please, note that it is the responsibility of the student pair to submit the required assignment on time.
No late submission will be accepted, and no grade will be given for an assignment that is not
submitted on time.
Read the details below carefully to help you do this assignment. If you have any question, please see
me during scheduled office hours, or you can schedule a meeting.
Purpose of Assignment
The purpose of this assignment is to help students learn to write a business proposal as a type of
technical document widely used in the workplace.
Objectives
• The student will be able to know the elements or parts of a business proposal.
• The student will identify the style and the format of such technical and professional document.
• The student will be able to express a professional point using a business proposal.
• The student will realize the professional importance of a business proposal in a workplace.
Instructional Media: Tools and Resources
• You will be shown several examples of business proposals in class. Background research is
required by the pair before writing the document and submitting using the BlackBoard link.
Requirements and Guidelines:
It is important to read and follow the following guidelines:
A. The Business Proposal:
1. The Proposal should be about a particular product, service, new company or research to be
funded, bought or provided for by a private company, governmental department or agency.
Outline for Business Proposal (20%)
Key Elements of the Assignment:
1. Cover Page
2. Cover Letter
3. Cover Page for Proposal
1
4. Introduction
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•
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Overview
Background
Statement of Problem
Need
Qualifications of Personnel
Data Sources
Scope: Limitations and Contingencies
5. Body – Proposed Plan
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•
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Objectives and Methods
Timetable
Materials and Equipment
Personnel
Cost and Budget
Expected Results
6. Conclusion
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Summary of Key Points
Request for Action
7. Bibliography/Works Cited
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•
Minimum of 3
APA citation style
8. Oral Presentation: PPT, Prezi or Video with voiceover power point 5%
Note:
All members must present on their scheduled date and be on time without any excuses or
“appointments”. If a member is late 2% will be deducted from the 5%. Member(s) that is absent will
receive 0%.
The written business proposal with all parts and the PPT should be submitted by one of members in
the group on BB on the due date. All late assignments will be marked down 10% 1 -7 days after given
due date and 30% after 7 days.
2
Important Notes:
Assessment Criteria
DOCUMENT
Cover Page for Assignment #4
Assessment Rubric for the technical document
The following should appear on the cover page:
SCORES
/1%
COMM 2312 Technical and Professional
Communication
Section:
Professor: Dr. Laura Strachan
Names and IDs:
Assignment#4: A Business Proposal
Type of Proposal:
Cover Letter
A Business Proposal
/7 = /1%
According to Cover Letter – Addresses, Salutation,
Introduction, Body, Conclusion, Closing, Signature
– letter formatting discussed in class plus content,
professionalism, persuasion.
/10 = /4%
Meet the requirements/sections noted on page 580
of Technical Communication.
Format, technical specifications, information,
relevancy, consistency, grammar, ideas,
punctuation as per APA: See pages 580 – 596
(IT IS NOT NECESSARY TO INCLUDE AN
ABSTRACT)
/4%
/10%
1. Cover Page for Proposal
2. Introduction
•
•
•
•
•
•
•
•
Overview
Background
Statement of Problem
Need
Qualifications of Personnel
Data Sources
Limitations and Contingencies
Scope
3
3. Body – Proposed Plan
•
•
•
•
•
•
Objectives and Methods
Timetable
Materials and Equipment
Personnel
Cost and Budget
Expected Results
4. Conclusion
•
•
Summary of Key Points
Request for Action
5. Bibliography/Works Cited: APA
citation style
/20 = /10
Oral Presentation
•
•
•
•
•
•
•
•
/5%
Cover Slide with same information as Cover
Letter and Company information
Table of Contents
Minimum number of slides Identify all parts of your Business Proposal
Each member presents equal time –
minimum of 7 minutes per person
Speaker Confident
Speaker Knowledge
Speaker Preparedness
/20 = /5
TOTAL
20%
4