ENT 586 UOPX Social Media Management Application Executive Summary

Project Executive Summary Grading GuideENT/586 Version 1
Individual Assignment: Project Executive Summary
Purpose of Assignment
The purpose of the assignment is to create a summary document that guides the learner in considering the
goals of the strategic planning process.
Resources Required
Baltzan, P., and Phillips, A. (2015). Business Driven Information Systems (5th ed.)
Week 1 articles and multimedia resources
It is recommended students search the Internet for an Executive Summary template.
Grading Guide
Content
Met
Partially
Met
Not Met
Total
Available
Total
Earned
30
#/X
Partially
Met
Not Met
Comments:
Creates an Executive Summary that includes
a description of the chosen enterprise,
industry sector, product(s), and intended
market
Creates an Executive Summary that includes
an overview of the business focus, corporate
culture, and ethical framework of the chosen
enterprise
Creates an Executive Summary that includes
a summary of how the IT value chain will
support enterprise innovation and competitive
advantage through decision support
The paper is 700 words in length.
Writing Guidelines
Met
The paper—including tables and graphs,
headings, title page, and reference page—is
consistent with APA formatting guidelines and
meets course-level requirements.
The paper includes three references from
peer reviewed journals.
Intellectual property is recognized with in-text
citations and a reference page.
Paragraph and sentence transitions are
present, logical, and maintain the flow
throughout the paper.
Sentences are complete, clear, and concise.
Copyright © 2016 by University of Phoenix. All rights reserved.
Comments:
1
Project Executive Summary Grading Guide
ENT/586 Version 1
Rules of grammar and usage are followed
including spelling and punctuation.
Assignment Total
#
Total
Available
Total
Earned
20
#/X
50
#/X
Additional comments:
Copyright © 2016 by University of Phoenix. All rights reserved.
2