Professor Double

 

QUESTION 1

Throughout this course, you will learn about different examples of innovation and efforts by organizations to create a culture that encourages innovations, share your personal experience with innovation. (how do you think you could use the ability to inspire and manage innovation in your career?).

• Have you ever developed or helped develop a creative or innovative idea for a company, team, or yourself? For example, you may have conceptualized a new product, app, or game. If so, how did it go? What did you learn from that experience?
• Share some examples of innovation and creativity in organizations you know.

ASSIGNMENT 1

 

1. What are your current thoughts on the recommendation for incremental or discontinuous innovation?

   What are your thoughts on the risks and benefits of each option?
   How do you think the company from the course scenario will be able to compete in the marketplace?

2. Describe the advantages and disadvantages of both incremental and discontinuous innovation.

   How will the costs related to each option differ?
   How will the marketing approach for each option differ?

 submit this assignment in an alternate format, such as a 1- to 2-page Word document or a 1- to 2-slide PowerPoint presentation.