unit 6 project
This assignment will focus on developing a written sales campaign for a product of your choosing. To support this campaign, you will develop three distinct types of written business communications.
Select a product that you like or use. Using this product as a base, design and write the steps you would use to create a sales campaign presentation for your product that includes four components:
First, you will write a minimum of two pages based on strategies discussed in Chapter 14 of your eTextbook with specifics related to the product you have selected. Include the elements below the presentation strategies for your sales campaign:
Describe the four common delivery methods of communicating ideas.
Recommend tips for speakers addressing the media during the campaign.
Finally, you will conclude your project with a one-page summary of what you learned from this writing project. Use real-life examples of how you can apply what you have learned. Include in this section any challenges you faced in the activity or feel still lie ahead in your journey for improved written communication.
featuring products from each participating
Participating businesses will be featured on a front page of the mailer, get a 30-second
spot with a local news outlet, and be given a booth with banner at the “Local Tastes”
event on July 3.
I think this would be an excellent opportunity to get the company recognized in the
community and interact with the Chamber of Commerce as well as work with other
businesses in the area.
Please respond by May 25 with a decision regarding participating in this event. I
need to respond to the Chamber of Commerce and turn in a deposit by June 1.
cc: Juan Brown, Managing PartnerTRH Incorporated
TO:
FROM:
DATE:
Kay Marquez, Service Manager
Stephanie Ramos, Local Store Marketer
May 17, 20XX
SUBJECT: Opportunity for local ad campaign
TRH has been offered an opportunity to participate in a local advertising campaign
in conjunction with the Chamber of Commerce’s “Local Tastes” program.
“Local Tastes” is an annual program featuring community restaurants and other
businesses, including a two-week mailer campaign and events at local stores. This
campaign culminates in a well-attended day-long event at the convention center
featuring products from each participating business.
Participating businesses will be featured on a front page of the mailer, get a 30-second
spot with a local news outlet, and be given a booth with banner at the “Local Tastes”
event on July 3.
I think this would be an excellent opportunity to get the company recognized in the
community and interact with the Chamber of Commerce as well as work with other
businesses in the area.
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